Pattern featuring cartoon unicorns, dragons, fairies, and clouds with pastel colors.

The Little Potion Co

Little Potion Co sells whimsical wellness products for children, potions, kits, and sensory magic designed to make bedtime feel like an adventure. Their illustration needs were equally magical: a visual world that felt genuinely enchanted, not merely cute. The brief called for characters and environments with real personality, the kind that children return to again and again.

HOW I HELPED ↓

Character Illustration

Packaging Illustration

Brand Asset Creation

Digital Illustration

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A colorful illustrated dragon sticker over a tabletop with crystals, bath salts, and small pouches labeled 'DREAMY SALTS,' 'SOPHIE ASH,' and 'FIREBALL DUST.'
A Dragon Tales mindful magic potion kit with three small bottles of colorful powders, a card with a dragon illustration, and two small fabric pouches labeled 'Fireball Dust' and 'Dragon Scales', arranged on a white surface with pink and blue powder s
Illustration of a fairy with blonde hair, pink wings, and a lavender dress holding a magic wand, superimposed over a gift box containing bath products.
A colorful unicorn sticker with a flowing pastel mane and tail, star decorations on its body, and a striped horn, placed on a wooden surface next to a small fabric pouch labeled 'Unicorn Sparkle' and a boxed 'Rainbow Sparkles' potion kit for kindness
Colorful drawing of a friendly, cartoon-style green dragon with orange wings, sitting on a wooden surface surrounded by small pouches labeled 'Crystals Ash' and 'Fireball Dust,' and various crystals and powdered materials.